Tag Archives: beutler ink

An awesome interactive voting information website

With election day upon us, millions of Americans are flocking to the polls to vote for candidates at both the state and congressional levels. But before they can cast their vote, they’re likely confronted by a single question: “Where the heck do I vote?”

The biggest names in tech, including Google, Facebook, and Twitter, have launched Get to the Polls. The site was designed and developed, with help from my colleagues at Beutler Ink,  based on the Google Civic Information API.

The site allows users to enter their registered address and get:
  • Their polling location
  • Directions to the location
  • Hours of operation for the location
  • A sample ballot
  • Share functionality to help people spread the word

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

get to the polls

Infographic shows spikes in Google searches for “voter registration” and “early voting”

Though cable news outlets and DC newspapers like Politico cover politics 365 days a year, the vast majority of Americans only really become intensely interested in an election in its last leg. Only then do they seek out a closer look at who’s running for office and, more important, where they stand. Unsurprisingly, many of them turn to Google to ferret out this information.

For the past few months, my colleagues at Beutler Ink have worked closely with the team at Google Politics & Elections to comb through Google’s extensive search data and surface interesting trends that give key insight into the voting public. For instance, the infographic below shows a sharp spike in interest in recent weeks for both “voter registration” and “early voting.”

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

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A Fall Out Boy music video shot entirely using Instagram’s Hyperlapse

fall out boy

Before Instagram announced the launch of its Hyperlapse app, hyperlapse video typically required a professional photographer mounting his expensive camera on a tripod and taking hours of footage. Instagram’s tool, however, allowed you to simply use your phone and, because of its stabilizing technology, dispense with the tripod. One of the first people to latch onto the significance of this tool was my colleague Saige Hooker, a social media strategist at Beutler Ink. She went out into the streets of Chicago, collected footage, and then later uploaded the video to YouTube.

To Beutler Ink’s surprise, someone from the band Fall Out Boy reached out to us and asked if they could use our footage for a music video. The result, a song called Centuries, is below.

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

Infographic charts the success of the Ice Bucket Challenge, both in awareness and money raised

My colleagues and I at Beutler Ink wanted to see if we could track the success of the Ice Bucket Challenge, charting the correlation between the amount of interest in ALS and the money raised by donors. To do this, we first used Google Trends data to show the spike in interest via searches for “ALS,” and then we overlaid it with publicly available fundraising figures released by the ALS Association. We then added a third piece of data: The dates and YouTube viewership figures for all the major celebrities who participated in the challenge.

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

ice bucket

An infographic of every major character and theme in The Simpsons

Are you one of the millions of Simpsons fans who have been binge watching FXX’s Every Simpsons Ever marathon? My colleagues at Beutler Ink compiled data on all 522 episodes and then grouped each episode based on its theme and/or the character on which it focused. The result was the perfectly cromulent infographic below.

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

Beutler_Simpsons_Infographic (1)

An interactive infographic mapping the recurring jokes in Arrested Development

Anyone who’s a fan of Arrested Development knows that one of the joys in watching the show is trying to catch all the recurring jokes that pop up like little Easter eggs, many of them easy to miss if you’re not watching closely. Whether it’s the color blue, exclamations of “No touching!” or “I’ve made a huge mistake,” you’re bound to miss at least a few references.

My colleagues at Beutler Ink thought, “Wouldn’t it be cool if you had a website that you could go to that would allow you to trace every occurrence of a particular joke?” After spending hours combing through episode after episode, we did just that. Recurring Developments is an interactive website that allows you to hover over each joke and trace it to the corresponding episodes.

Want us to create something awesome like this for your organization or company? Go here to learn more about our services.

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